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Storytelling for the corporate brand: the experience of HEINEKEN
IT EN
00:22:12
September 2026
Storytelling for the corporate brand: the experience of HEINEKEN
Christiaan Prins
Director of Global Communications, The HEINEKEN Company
The Odyssey: why great stories still guide us
IT EN
00:34:47
September 2026
The Odyssey: why great stories still guide us
Gianni Canova
già Rettore; critico cinematografico, Università IULM
The narratives of the future: 4 elements of influence in the Age of AI
IT EN
00:35:48
September 2026
The narratives of the future: 4 elements of influence in the Age of AI
Victor Gay Zaragoza
Director; Adjunct Professor, IE University Storytelling Innovation LAB; IE Business School
Defending big ideas and creativity in the Age of AI
IT EN
00:29:12
September 2026
Defending big ideas and creativity in the Age of AI
Gachoucha Kretz
Academic Director of the Grande École Marketing Program, L'Oréal Executive Chair, HEC Paris
Where does AI fall short when it comes to storytelling?
IT EN
00:30:04
September 2026
Where does AI fall short when it comes to storytelling?
Jeff Cabili
Instructor of Effective Non-Verbal Communication, Stanford Continuing Studies, Stanford University
The art and craft of Storytelling: shaping the culture of the company
IT EN
00:31:11
September 2026
The art and craft of Storytelling: shaping the culture of the company
Steve Clayton
Senior Vice President, Chief Communications Officer, Cisco
Genius at Scale: how great leaders drive innovation
IT EN
00:39:04
September 2026
Genius at Scale: how great leaders drive innovation
Linda Hill
Professor of Business Administration and Faculty Chair of the Leadership Initiative, Harvard Business School
Dal talento individuale al team vincente: allenare l’antifragilità per performance d’eccellenza
IT
00:57:09
September 2026
Dal talento individuale al team vincente: allenare l’antifragilità per performance d’eccellenza
Mauro Berruto
Docente e già Amministratore Delegato; già CT della Nazionale di Pallavolo Maschile, Scuola Holden
Le tecnologie del futuro e il posizionamento dell’Italia
IT
00:20:41
September 2026
Le tecnologie del futuro e il posizionamento dell’Italia
Corrado Panzeri
Partner; Responsabile InnoTech Hub e Consigliere di Amministrazione, The European House – Ambrosetti; TEHA Group
Dalla ricerca all’innovazione: superare gli ostacoli al trasferimento tecnologico
IT
00:22:26
September 2026
Dalla ricerca all’innovazione: superare gli ostacoli al trasferimento tecnologico
Maria Chiara Carrozza
Professore Ordinario di Bioingegneria e Biorobotica; già Presidente del Consiglio Nazionale delle Ricerche, Università degli Studi di Milano Bicocca
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